Guides for local business owners
Free guides on the stuff that actually works. No newsletter signups, no gated PDFs, no fluff. Just the moves we make for our managed clients, written out so you can do them yourself.
01
How to fix your Google Business Profile photos
The right count, sizing, categories, and refresh cadence — and what most restaurants get wrong.
02
Why your restaurant isn't ranking in Google Maps
Proximity, relevance, prominence — the three pillars of the local pack, and what to do today.
03
NAP consistency: the boring fix that costs $300/mo
When your name, address, or phone drifts across directories, Google quietly demotes you.
04
Free Google Business Profile audit checklist
18 items across profile completeness, visual content, and engagement. No signup.
05
How to write a GBP description that ranks (5 examples)
The 3-paragraph formula plus real examples for a bar, bakery, salon, dentist, and shop.